What does a Kaito InfoFi campaign do?
A Kaito InfoFi campaign gives creators a coordinated way to discuss your project while your team tracks activity through relevant mindshare metrics and leaderboard context. It is a fit when you have a clear story to tell and want informed voices to explain it, rather than a burst of interchangeable mentions.
Before planning, we clarify the audience, campaign objective, core proof points and the action you want readers to take. That might be understanding a product, following a launch update or exploring a community. We then shape a brief that gives creators room to express their own perspective while keeping factual claims consistent.
This format is most useful when your team can provide substance for creators to discuss: product details, a milestone, research, a new feature or a thoughtful position on the market. If the project is not ready with a clear story, start by sharpening its message before activating creators. See how InfoFi activity is framed in our InfoFi and Kaito campaign guide, or compare this work with broader KOL and creator campaigns.
How do we keep creator activity useful rather than spammy?
Useful creator activity starts with a strong brief, not a script that every participant repeats. We give creators the project context, approved facts, useful links and a clear angle, then leave room for their own voice and analysis. That approach supports recognizable project messaging without turning the campaign into a wall of near-identical posts.
We help your team define a small set of practical content boundaries: what is verified, what is still under development, which claims need qualification and where readers can learn more. Creators receive a specific prompt or topic, not an instruction to publish unsupported praise. The review process checks factual accuracy and agreed deliverables while preserving each creator’s authorship.
To make the campaign easier to evaluate, agree on the content format, timing window, required disclosures where applicable and how links should be attributed. Ask creators to bring a real observation or explanation to the topic. If your community needs ongoing conversation and response handling alongside the campaign, community management and moderation can cover that operational layer.
What is included in a Kaito mindshare campaign?
A Kaito mindshare campaign includes the planning and coordination needed to turn a project objective into a creator activation with trackable outputs. The agreed scope is set before work begins, so your team knows what is being delivered and what information is needed from you.
A typical scope can include:
- A campaign brief covering audience, objective, message and approved project facts.
- Creator selection and coordination aligned with the campaign topic.
- Content prompts that encourage individual commentary rather than copy-paste posts.
- A campaign calendar and delivery tracking for agreed creator activity.
- A summary of completed work and the selected Kaito mindshare observations.
We confirm which deliverables apply to your project before launch; creator mix and content formats are not assumed to be identical across campaigns. Your team supplies accurate product information, working links, brand guidance and a point of contact for timely decisions. We can also help compare creator work with broader community activation through community activation campaigns.
How long does Kaito campaign planning and delivery take?
The timeline is set after we agree on the campaign scope, because briefing, creator coordination and review all need to fit the project’s readiness. Work typically moves from discovery to a confirmed plan, then creator preparation, campaign activity and reporting. We share the proposed sequence before kickoff rather than treating a creator campaign as an instant placement.
To keep decisions moving, appoint one project contact and prepare the materials creators will need: a concise product explanation, reliable links, current milestones and answers to likely questions. Tell us which claims need review and who can approve copy. If a launch date is involved, share it early so creator availability and review time can be considered in the plan.
During delivery, we track agreed tasks and flag missing inputs or changes that could affect the schedule. After activity concludes, the report distinguishes completed deliverables from observed platform metrics. For a cost breakdown and scope considerations, see Kaito and InfoFi campaign pricing.
What can a Kaito campaign promise, and what remains outside the team's control?
We can commit to the work and placements listed in the approved campaign scope. We cannot promise a particular Kaito leaderboard position, mindshare score or duration at a position: Kaito determines how it evaluates and displays activity, and its ranking signals, eligibility decisions and updates are outside a campaign team's control.
That distinction should shape your success criteria. Treat creator deliverables and campaign coordination as the agreed outputs. Treat leaderboard movement and mindshare observations as platform outcomes to monitor, not as guaranteed deliverables. Before kickoff, ask for a written scope that identifies the chosen indicators, the reporting period and what evidence will be included in the final report.
A careful campaign also avoids asking creators to make claims they cannot support or to publish repetitive material solely to chase a metric. We build the plan around credible discussion and transparent reporting. If your priority is maintaining conversation after the creator activity ends, pair this work with an ongoing community plan rather than relying on a leaderboard view to serve as community support.
Prices
| Service | Price | Quote |
|---|---|---|
| InfoFi Guide | from $1,490 / campaign |
Starting prices in USD. Custom bundles and volume discounts on request. Payment in USDT, USDC, BTC, ETH, SOL, TON or your project token.
How it works
- Set the campaign objectiveShare the audience, project milestone and action you want readers to take. We confirm whether a Kaito creator campaign fits that goal.
- Prepare project contextProvide approved facts, useful links, naming conventions and any claims that need extra review. We use these to build a clear creator brief.
- Agree scope and measurementConfirm creator deliverables, timing, review responsibilities and the Kaito mindshare indicators to monitor.
- Coordinate creator activityWe brief and coordinate creators, track agreed work and help keep project information consistent while leaving room for individual commentary.
- Review and reportWe summarize completed deliverables and the agreed platform observations, with context your team can use for its next decision.
Frequently asked questions
How much does a Kaito InfoFi campaign cost?
Kaito InfoFi campaigns start from $1,490 / campaign. The final scope depends on the agreed creator activity, coordination needs and reporting requirements. We confirm the deliverables and price before work begins.
How long does a Kaito campaign take?
The timeline is confirmed during planning. It accounts for briefing, creator coordination, content review and the campaign window. Sharing project materials and assigning an approver early helps avoid delays.
What does my team need to prepare?
Prepare a concise project description, accurate product facts, working links, campaign objectives and a contact who can approve information. Flag any claims that need qualification and share important dates during scoping.
Can you guarantee a place on a Kaito leaderboard?
No. We can deliver the creator work and coordination agreed in the scope, but Kaito controls leaderboard eligibility, scoring signals, ranking and updates. We report relevant observations without presenting a platform position as a guaranteed result.
How is an InfoFi campaign different from a standard creator campaign?
An InfoFi campaign explicitly plans around Kaito mindshare context and relevant leaderboard observations, alongside creator activity. A broader creator campaign may prioritize other goals, such as content reach or market-specific creator selection. The right format depends on what your team needs to learn or communicate.
How do you avoid repetitive creator posts?
We use a shared factual brief and distinct prompts rather than requiring identical copy. Creators are asked to add their own perspective, while the review process checks accuracy and agreed deliverables. This keeps the project message coherent without making every contribution sound the same.
Tell us about your project
Answer four quick questions and a manager will send you a plan, timing and a price range within the hour. Everything stays confidential.
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