Which outlet fits your crypto project?
BeInCrypto, CryptoSlate, and U.Today placements suit projects that need a focused paid article in crypto media. The right choice depends on the audience you want to reach and the story you can support—not on a claim that one outlet is universally best.
Before selecting a publication, define the reader and the action you want the article to support. A TGE announcement, product launch, protocol update, and founder perspective need different framing. Bring a concise project description, the current milestone, and evidence for the central claims. This makes it easier to assess whether the story is appropriate for a sponsored format.
We discuss the potential outlet, article angle, and required materials before confirming scope. Sponsored content is distinct from independent editorial coverage, so the article plan should make the paid nature and intended message clear. For a wider view of options, see PR and media and sponsored articles in crypto media.
A useful selection checklist:
- Match the outlet to the geography and type of reader you need.
- Lead with a verifiable product or company development.
- Check that your team can substantiate every claim in the draft.
- Decide what the reader should do after reading.
What does a sponsored crypto media article include?
A sponsored article is a paid publication with an agreed topic, content scope, and placement details. It gives your project room to explain a development in context, rather than relying on a short announcement alone.
The scope is confirmed before drafting or editing begins. Depending on your project needs, the article can introduce a product, explain a technical approach, present a launch update, or share a founder's perspective. We shape the narrative around information readers can evaluate: what changed, who it serves, how it works, and what the project can substantiate. We also coordinate approved project descriptions, links, and any supporting assets with your team.
Plan for a practical review cycle. Your subject-matter contact checks technical accuracy, while the communications lead checks clarity, claims, and consistency with the project’s public materials. Consolidate feedback before returning edits so the article does not move between conflicting versions.
A strong brief includes:
- One primary story angle and a clear reason it matters now.
- Accurate product, team, and launch information.
- Sources or documentation for material claims.
- The destination URL and the purpose of each requested link.
If the announcement itself is the priority, compare this format with press release distribution.
What do you receive with a BeInCrypto, CryptoSlate, or U.Today placement?
You receive a coordinated sponsored placement with the deliverables and publication conditions defined before work starts. The aim is to make the scope clear enough that your team knows what is being prepared, what it must approve, and what will count as delivery.
The agreed scope can cover outlet selection, story-angle development, article drafting or editing, coordination of project assets, publication follow-up, and a report containing the live URL. We confirm the article format and any available link or edit details as part of the placement discussion rather than assuming the same terms apply to every outlet.
Review the scope against your internal needs before approving it. Confirm who owns final factual sign-off, whether legal or compliance review is needed, which project page the article should link to, and who will receive the publication report. If your team already has a finished article, share it alongside your project details so we can establish whether editing and outlet coordination are still required.
Price: from $890 / article. This is a starting price for the stated article service, not a promise that every outlet, format, or expanded content requirement has the same scope. We confirm the applicable deliverables before you commit.
How do we run a crypto media placement?
A placement moves from brief to publication through agreed review points. We keep your team involved in the decisions that affect the story and verify the publication details before treating the work as complete.
The working sequence is straightforward:
- Brief: Share the project, audience, milestone, source material, and desired call to action.
- Outlet and angle: Review the proposed fit and settle the article direction and scope.
- Content review: Draft or edit the piece, then collect consolidated factual and compliance feedback from your team.
- Publication coordination: Confirm final copy and agreed placement details with the selected outlet.
- Reporting: Send the live URL and a record of the completed placement.
Timing is agreed after the outlet, article format, content readiness, and review owners are known. To avoid preventable delays, prepare approved product descriptions and source materials early, assign one person to consolidate feedback, and flag any launch date or legal review requirements when you first contact us. Publication should not be scheduled around an unapproved claim or a draft that is still changing substantially.
For a broader communications plan, connect the placement to founder interviews and features or other services in PR and media.
What can a sponsored placement promise?
A sponsored placement can promise only the work and publication conditions confirmed in its scope; it cannot promise audience response or independent endorsement. BeInCrypto, CryptoSlate, and U.Today retain control over their own review, acceptance, presentation, and publication schedule, so an article’s final treatment and timing are not controlled by the agency alone. We confirm the agreed placement and report the live URL, but cannot promise a particular ranking, traffic level, search visibility, or reader action.
This is why the scope should distinguish deliverables from hoped-for outcomes. A publication URL is a tangible delivery. Awareness, investor interest, community activity, and search performance are outcomes influenced by factors beyond a single article. Avoid presenting a sponsored article as independent reporting or implying that publication verifies a project’s claims.
Before approval, have your team check:
- Every factual, technical, and financial statement against a source.
- Whether the article description and sponsorship treatment are clear.
- That links lead to the intended, current project pages.
- That the content aligns with public materials and applicable disclosures.
If your campaign needs coverage across a defined geography or multiple formats, compare regional crypto media and discuss how the article fits the larger communications plan.
How should a sponsored article fit into your PR campaign?
A sponsored article works best when it supports a larger communications objective and gives readers a useful next step. It is one channel in a campaign, not a substitute for clear product information, direct community communication, or ongoing media relations.
For a launch, align the article angle with the announcement sequence and the pages your team can keep current. For a product milestone, prepare a concise explainer and supporting documentation so the article has substance beyond a general company introduction. For founder-led positioning, make sure the spokesperson can add specific insight and approve the final wording. Keep the core facts consistent across the article, press materials, website, and social channels.
A practical plan can pair a sponsored feature with an announcement distributed through press release distribution, or use the article alongside thought leadership and ghostwriting when the project needs a longer-term point of view. Different formats solve different problems: a release carries a concise update, while an article can develop context. Choose based on the message, available evidence, and reader journey.
CoinMarketing Pro can help define that role before the content is commissioned. Share your milestone, target audience, existing materials, and the action you want readers to take, and we will discuss a suitable outlet and scope.
Prices
| Service | Price | Quote |
|---|---|---|
| Crypto Media Placements | from $890 / article |
Starting prices in USD. Custom bundles and volume discounts on request. Payment in USDT, USDC, BTC, ETH, SOL, TON or your project token.
How it works
- Share project detailsSend the project summary, audience, milestone, source materials, and intended reader action. Identify any launch timing, legal review, or content constraints.
- Confirm outlet and scopeReview the proposed outlet and article angle. Agree the format, content responsibilities, review process, and publication details before drafting.
- Prepare and approve the articleWe draft or edit the article and coordinate feedback. Your designated reviewer confirms factual accuracy and final wording.
- Coordinate publicationOnce the content and placement details are approved, we coordinate the publication with the selected outlet and confirm completion.
- Receive the reportWe share the live article URL and a record of the agreed placement deliverables.
Frequently asked questions
How much does a BeInCrypto, CryptoSlate, or U.Today article cost?
Price: from $890 / article. The confirmed scope depends on the selected outlet, article format, and work required. We outline the deliverables and applicable price before you approve the placement.
How long does it take to publish a sponsored article?
Timing is confirmed after the outlet, article format, content readiness, and review process are clear. A prepared draft and one consolidated feedback owner help keep coordination efficient. We agree the working schedule before publication work proceeds.
Do I need to provide a finished article?
No. You can provide a finished draft or share source materials for drafting and editing support. Either way, your team should provide accurate project information, evidence for claims, approved links, and a reviewer who can sign off on factual details.
Is sponsored coverage the same as independent editorial coverage?
No. A sponsored article is paid content with an agreed scope, while independent editorial coverage is determined by the publication’s newsroom. We coordinate the sponsored format and its details; we do not present it as independent reporting or as an endorsement.
Can you guarantee publication on a specific outlet or a specific result?
No. Each outlet controls its own review, acceptance, presentation, and schedule, so a placement or publication date cannot be promised until confirmed in the agreed scope. Even after publication, readership, search visibility, rankings, and reader response remain outside the placement deliverable.
What should I prepare before contacting you?
Prepare a short project overview, the milestone or story angle, target audience, approved product facts, supporting sources, destination links, and any review constraints. Also name the person who can consolidate edits and approve the final article.
Tell us about your project
Answer four quick questions and a manager will send you a plan, timing and a price range within the hour. Everything stays confidential.
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